Member discount scheme for 50+ Forum
Businesses in Carmarthenshire are being urged to market themselves to older people in the county. The Carmarthenshire 50+ Forum is asking business people whether they have something to sell to people aged over 50 - the fastest growing section of the population in Carmarthenshire. A 50+ Member Discount Scheme has been set up to provide special offers for Forum members. The Carmarthenshire 50+ Forum has 1,300 members, each having a proof of membership card, and has direct access to them through twice-yearly mailings. The Forum is offering businesses the opportunity to be associated with its brand. Older consumers are price-sensitive and on the lookout for the best deals. In exchange for an exclusive 50+ member discount offer, the Forum can give free advertising though its planned 50+ Member Discount Scheme flier. 50+ policy officer Dr Kevin Pett said: “The 50+ Forum is going from strength to strength with new members joining all the time. We are constantly looking for new ways in w...