Consultant to lead Bronglais Hospital Innovation Group

Dr Brian Campbell has been appointed to the role of Chair of the Bronglais Hospital Innovation Sub Group for Hywel Dda University Health Board (UHB) in the Mid Wales Collaborative, which was established to take forward the changes highlighed in the independent study into the future provision of health services in the region.
The study by the Welsh Institute of Health and Social Care (WIHSC) at the University of South Wales, led by Professor Marcus Longley, spent nine months listening to the views of patients, the public and NHS staff across Mid Wales.
Following its publication, the Welsh NHS organisations providing services in Mid Wales have set up the Mid Wales Healthcare Collaborative to bring about changes set out in the report, including a focus on Bronglais Hospital to identify new models of care to meet the needs of our local population, as well new opportunities for staff and addressing recruitment and retention challenges.
As Chair of the Bronglais Hospital Innovation Group, Dr Campbell will work closely with the Collaborative’s independent co-chairs Dr Ruth Hall and Jack Evershed and representatives from Hywel Dda UHB, Betsi Cadwalader UHB, Powys Teaching Health Board and the Welsh Ambulance Service NHS Trust.
Jack Evershed and Dr Ruth Hall jointly commented that: “There are many challenges in delivering the vision and recommendations of the Longley report. Dr Brian Campbell has the experience and respect to guide the innovation group to find inventive solutions to our service needs. We are delighted that Brian has accepted this important role and we look forward to working with him in developing services for the people of Mid Wales”.
Dr Campbell, currently a Consultant Anaesthetist at Bronglais Hospital will take up this additional role from 7 September.
He said: “Becoming Chair of the Innovation Group will be challenging, though with the support of the Collaborative, our staff and partners, I hope to lead all my hospital and general practitioner colleagues, nurses and other professionals to find an effective, enduring and sustainable model of healthcare for Ceredigion, Powys and south Gwynedd”.
Previous to his current role which he started in 2001, Dr Campbell was a Consultant Anaesthetist at Caithness Hospital, near John O'Groats. After six years at Oxford Medical School he began his anaesthetic training which included time spent at the Hammersmith, Queen Charlotte's, Royal Marsden and John Radcliffe hospitals. After completing his training, he took up his first consultant post in Wick, where he gained experience with critical care transfers by plane and helicopter. During his current role in Bronglais Hospital, he has introduced a number of improvements , including annualised hours, shift working, a second on-call tier, weekly medical education meetings, expanded the department and introduced the ‘Hospital at Night’ team.
For the latest news on the Mid Wales Healthcare Collaborative visit


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